We stand by our brand of journalism

It’s rare when one newspaper questions the integrity of another paper and the intentions of a hard-working journalist whose entire career personifies honesty and ethical decision-making. So we were surprised and a bit taken aback after we read Editor Robert Jumper’s column in last week’s Cherokee One Feather in which he referenced an article in The Smoky Mountain News. For that reason, I felt compelled to respond.

The feeling reminds me that journalism matters

That feeling in the pit of my stomach is familiar. I imagine it’s something like what people with ulcers feel — nervous, tightening, churning, almost painful. It’s telling me that there is very likely going to be fallout from a story we are about to publish. I won’t sleep well that night after we send the paper to press. After all these years and so many editions, it still comes with certain stories.

Is what we are about to publish going to hurt a friend? Are we being fair?  Have we told both sides if that’s what the issue demands? Did a community leader I admire do something bad that we are about to report? Are we obligated to publish a story that is going to cost us advertising dollars, taking money away that we could use to invest and make the company stronger? Are we sure this is a public figure we are writing about, because if it’s not we could face libel charges?

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At our inception 20 years ago, we chose to be different. Unlike other news organizations, we made the decision to provide in-depth, regional reporting free to anyone who wanted access to it. We don’t plan to change that model. Support from our readers will help us maintain and strengthen the editorial independence that is crucial to our mission to help make Western North Carolina a better place to call home. If you are able, please support The Smoky Mountain News.

The Smoky Mountain News is a wholly private corporation. Reader contributions support the journalistic mission of SMN to remain independent. Your support of SMN does not constitute a charitable donation. If you have a question about contributing to SMN, please contact us.