The Smoky Mountain Host held its annual meeting on May 1 at Harrah’s Conference Ballroom, bringing together businesses from across the seven counties of the region and the Eastern Band of Cherokee Indians (EBCI).

For 36 years, the Smoky Mountain Host has been a champion for tourism in the North Carolina Smokies. This year’s meeting celebrated the continued collaboration between businesses of all sizes, from family-owned inns to major attractions, in promoting the region’s outdoor recreation, authentic experiences and unique offerings.

The event also recognized the tireless dedication of Monica Brown, operator of Bryson City’s Fryemont Inn and the longest-serving member and Chairwoman of the Smoky Mountain Host Board of Directors. In recognition of her decades of service, the Host presented Ms. Brown with a plaque in her honor.

The meeting also offered exciting news for businesses in the region. Del Holston, curator from Audubon Marketing, unveiled the new regional website, VisitSmokies.org. This extensive website serves as a powerful tool for businesses to reach a wider audience.

David Huskins, Director for Operations, also presented the newly released 8-year regional tourism economy pocket factbook. This data showcased the significant impact tourism has on the region and highlighted the opportunity for collaboration to raise the tide for all businesses.

Sitting on the side porch of the Fryemont Inn one recent sunny afternoon, Monica Brown overlooks downtown Bryson City. The lawn is newly green, and so are the trees. But, the main lobby is empty, so is the massive dining room and all 37 guest suites within the historic property.