Archived Outdoors

Outdoor Gear Builders names executive director

Outdoor Gear Builders has hired Brad Taylor as its first-ever full-time executive director, marking a milestone for an organization that is itself the first outdoor industry association of its kind. 

Taylor’s passion for the outdoors has led him to leadership roles with Confluence Outdoor, Merrell, Hurricane Kayaks and Jackson Kayaks. He has served as a consultant to startup paddlesports brands and footwear brands, and he is a passionate outdoorsman who trains and races standup paddleboards and hikes Western North Carolina’s trails. 

Taylor said he aims to bring in new members, increase engagement with current members as well as the broader WNC outdoor community, and to foster outdoor entrepreneurship. 

OGB’s mission is to cultivate, connect and support a community of outdoor industry leaders in WNC, and it now has more than 60 members, including businesses and organizations that represent WNC’s entire outdoor industry. Learn more at

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