Folkmoot, Evergreen Packaging form multiyear partnershipWritten by Admin
Folkmoot USA, North Carolina’s Official International Festival, has locked down its first presenting sponsor.
Evergreen Packaging has partnered with the Festival as its presenting sponsor for 2010 through 2013, becoming the first international corporation to develop a multiyear relationship with the nonprofit.
Based in Waynesville, Folkmoot USA operates a two-week folklore festival hosting approximately 350 musicians and traditional dancers from all over the world.
“This means a lot to the festival,” said Folkmoot USA Executive Director Karen Babcock. “In tough economic times, it’s good to have someone step up and make a multiyear commitment.”
Revenues from ticket sales do not cover the costs associated with hosting the festival. The nonprofit must pay Folkmoot performers’ room, board, and transportation expenses, as well as cover the cost of renting performance venues.
Evergreen Packaging, with facilities in Canton and Waynesville, employs more than a thousand people in Haywood County, home to Folkmoot USA. Evergreen produces paper and packaging products in operations worldwide.
“The fact that we are an international company made sponsoring this festival a particularly good fit,” said Jody Hanks, Evergreen vice president and general counsel. “We’re looking forward to helping bring people from all over the world to experience being in Western North Carolina.”
The 2010 Folkmoot Festival will take place July 22 – August 1 throughout ten counties in Western North Carolina. Folkmoot has been presented annually longer than any other traditional international folk festival in the U.S. and is considered one of the best festivals of its kind in all of North America.
For more information, visit www.FolkmootUSA.org or call 877.FolkUSA.