The economy be damned — the burgeoning restaurant scene in Sylva continues to boom, with four eating establishments in this town of just more than 2,400 people expanding, changing hands or soon opening their doors.
“A hard economic time is really the best time to start a business,” said Bernadette Peters, a marketing specialist out of the Atlanta area who’s backing that statement with the re-launch and re-invention of City Lights Café.
Peters and the other restaurant owners have different ideas about how best to thrive in these challenging times: a focus on trendy foods in one restaurant, down-home comfort foods in another. But these restaurateurs have traits in common, too. Out-of-the-box thinking, for one, and a business eye for the many young professionals and older baby boomers now calling Jackson County home.
Recently released 2010 census data shows Jackson County experienced a 21-percent growth rate over the past decade, a population expansion from 33,273 in 2000 to 40,271 today, anchored by the presence of Western Carolina University. Nowhere is that growth more evident than in Sylva and its increasingly lively downtown scene.
This restaurant first opened in 2001, and is located in a farmhouse just off busy N.C. 107. Haley Milner and Tori Walters have purchased Soul Infusion Tea House and Bistro on N.C. 107 from Jason and Karin Kimenker. Milner was with Annie’s Naturally Bakery for six years, and has extensive experience working in a variety of Georgia restaurants.
“I’ve always liked Soul Infusion a lot,” Milner said, “and Karin and Jason are good friends. I always wanted to run a restaurant, and the opportunity came up.”
The good soups, wraps and other fare at Soul Infusion that helped build the restaurant’s steady clientele will continue, but a few changes are coming, too: Walters’ family has made a tomato-based barbecue for years that will be featured at the restaurant, plus the couple soon hopes to feature a chalkboard menu ranging from seafood to vegetarian specialties. Also on tap, an outdoor covered stage for local bands.
A celebration/grand opening of Soul Infusion takes place April 9, beginning at 11 a.m.
John Bubacz of Signature Brew Coffee Company, later this month will open a breakfast/lunch café in a small, one-story building across Main Street from the coffee shop.
Bubacz has a history of opening popular eating/coffee-house establishments in Jackson County. This will be at least his fifth, though in a way it’s simply the reinvention of the Underground, Bubacz’s former place on Mill Street (locally called Backstreet) that segued into Signature Brew Coffee Company on Main Street. What didn’t make the address change were the wraps, burritos, sandwiches, salads, juices and smoothies that were once the mainstay at the Underground. That’s where the Breakfast Café comes in — customers will be able to pick up their favorites there, made from local and organic ingredients, from 6 a.m. to 1 p.m. The new café will be in a former ice-cream shop.
Peters worked at Bryson City's Cork and Bean (a wine bar and coffee house) a couple of years ago in Swain County. Now she’s in Sylva, intent on bringing City Lights Café back to life.
At one time, Joyce Moore, founder of City Lights Bookstore and City Lights Café, ran both establishments successfully on East Jackson Street. She got out of the café business, and retired a year ago from the bookstore after selling it to Chris Wilcox. Moore still owns the two-story building, and in conversations with her, Peters said she soon realized her vision of the café was the same as Moore’s for the original City Lights Cafe.
“I love to create things where community comes together,” Peters said. “This space is perfect. I’m going back to the roots of (City Lights), and marrying the great concepts that Spring Street had.”
Spring Street Café, owned and operated by Emily Elders, closed last fall after about a year in business. Spring Street featured higher-end dining than Peters envisioned — she’s focused on healthy, tasty and quick.
She’s also in the market for employees. Qualifications are simple: “People who like people and like being around food.”
Plans are to open April 4.
In the most innovative category we have Half Past, “home cooking to go … on the go.” Set to open, the owners hope, by the end of this month on N.C. 107 directly across the highway from Soul Infusion. Ernie Sipler has years of experience working as a chef for hotels in the Poconos. He and his wife Joan have lived in the Caney Fork community for 11 years.
Here’s how Half Past will work: You are driving home on N.C. 107 after a grueling, unappreciated day of labor at the newspaper. You’re much too tired to cook, but upon leaving that morning, had chirpily announced you’d be in charge of dinner. What to do? Stop at Half Past, where there will be a full array of food such as beef pot roast with roasted vegetables, chicken parmesan, soups, side dishes, salads, pasta dishes, and baked goods. No indoor seating, this is you-take-it-home catering.
“There seems to be a call for it in this area,” Sipler said, adding the couple has been forced to cover-up the phone number on the store sign because of a barrage of requests they can’t yet fill.